Leads For Locals
- Industry: Consulting / Coaching
What is your approach to helping clients identify and solve key challenges? First we analyze what they’re currently doing to generate leads and see if we can scale it using Facebook ads. From there, I develop a campaign strategy based on who their audience is, the problems their audience face, the solutions they provide to solve those problems, etc.
How do you tailor your coaching or consulting style to different industries? I have a lead generation framework that’s based on sound marketing principles that has worked in just about every industry I’ve run ads in. The key is finding the right upfront offer that the audience is going to respond to effortlessly and putting it in front of as many of them as possible.
How do you measure the success of your client engagements? Primarily the number of leads generated and the cost for each of those leads.
What’s the most rewarding part of your work? Hearing about the sales that come from the leads clients generate.
What skills do you think are essential for future consultants or coaches? Lead generation, authenticity, communication, growing an audience
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